In this post i will be writing about how to create outstanding website content in few steps. When i started blogging its very difficult for me to know what to post about, i took me alot of time and hours to come up with a good topic to write about and also to get people to view my content. When you write great content, you drive new visitors to your website or blog, and this also entice old visitors to come back to your blog. You must be strategic in your content and also know your target audience. In this post i will be showing you tools and strategy that can help you quickly know what to write about and also gets people to come to your website.
TABLE OF CONTENT
- Knowing areas with high potential
- Improve your content marketing
- learn from the latest tips and trends
1. knowing Areas with high potential
Not every areas is lucrative or let me say not everything you post people are searching for. So the first key should be knowing what actually people are searching for and write about it. Before you write any content, you must first recognize the kind of people you are targeting and how you want these people to consume your content. You should not target niche that already have high number of websites that are targeting them, also you should not target areas where high domain authority websites already covers, am not trying to say you can’t beat them, but it takes time and many hard work to beat them. Your target should be area of interest that have high queries but few matching sites, also you should also understand that your content must be unique and not copy paste from another website since copy pasting won’t put you higher than who you copy from. Knowing what people are searching for and covering them will make your blog or website standout and also unique.
The following tools will help you know what is trending and also show you there search volume
MARKET FINDER This tool is a must have if you want your business or your blog post to go viral and reach a lot of people. Its shows you the popular market trends, it shows you the monthly searches, number of internet user per country and disposable income per capital of the people in that country. Knowing this will help you focus your writing, your product or service to the right people. This tool also shows you potential target market for your business or content.
GOOGLE TRENDS This tool is one of my best tools because it will show you what people are searching for around the world, these results show by Google trend have graphs so that you can compare top search queries as searched for in different languages, regions etc. Google trend will show you what people are searching for so that you know what to write about and the people you are writing it for.
NEWS CONSUMBER INSIGHTS This tool do not only provides analysis about where traffic are coming from but also tell you which traffic source drives the most qualified users and also how you can engage these visitors to ge the maximum results. From the NCI, if you see that the number of visits per user is high but pages per visit is low, its a very clear signal for you to know that your recirculation could be better. Another thing you need to know is to put links to your best performing content at the bottom of articles and you should always remember to invite readers to click on those links since its makes them spend more time in your website
GOOGLE QUESTION HUB Humm this is another tool that is great for you to know what to blog on or know what you should write about to get traffic to your store and at same time show them your products. Google question hub collect questions directly from users through what there are searching for and identify content gaps online to be fill, you can use this tool to know how to create better content for your audience.
2. Improve your content marketing
I will not be emphasizing marketing i believe most people already know what marketing your content mean, but what i want to let you know is that this will help you know your audience very well and also help you know how they engage or interact with your website so that you will know what is working and what is not working, so that you can focus on doing what is working well for you. One great tool you should check out is Google Analytics Google analytics helps you have a clearer view of your users and how you should do better by giving you a complete and clearer picture of your users.
2. Learn from the latest tips and trends
There is a popular saying that reads “Going to the top is not easy”, but do you know that you can replicate people success and even do more. ? Study other businesses, either your competitor or not and know how they are doing it or what they are doing. Study how the usage of the web by people is evolving and how others are responding to them, then you do same and even better.
SUCCESS STORIES is a website that provides motivation, inspiration and ideas on how people are making it using Google Adsense and a major source of funding for their passion.
CONSUMER BAROMETER Consumer barometer answers a lot of our questions like why, when and how people all over the world are using the web, its like a store house or should i say an online store with a lot of research and resources already included. Its covers almost anything you can think of from country specific data on consumers device to giving you clues as to how people are finding goods there are buying online.
In this post i have showed you guys how to create outstanding website content in few steps, and also creating of viral content. I also covers tools and resource that can help you in achieving this.
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